From ZineWikiDan Rhatigan. Its aim is "to delight, titillate, amuse, provoke, and inspire." That is to say: it features jokes and blokes, possibly with a point behind it all.
The content is mostly gay stuff, but it is a lot less straightforward than that. The standard tagline is that Pink Mince is "for the confirmed bachelor of exceptional taste", but it is also described as "a journal of contemporary typeface design illustrated with pictures of dudes". Each issue contains a number of features related to a specific theme, and the content is typically a mixture of writing, photography, and illustration (often scans of illustration from vintage books and magazines).
A number of features that were eventually cut from the final versions of each issue have been published as the Pink Mini series — 8-12 page mini-zines containing a single feature.
- Contradictions (Summer 2009): Lots of photos, collage illustrations, men, and a bit of Julian and Sandy, too. (A5 booklet, 28 pages plus cover)
- Poseable Thumbs (Fall 2009): The truth about the Poseable Thumbs, at last revealed! See what action men in action really do. (A5 booklet, 36 pages plus cover, including a full-colour centrefold)
- Alter Egos and Secret Identities (Late Fall 2009): A look at disguises and metaphors and fancy dress — who do we become when we wear a mask? Featuring words and pictures by or about James Bainbridge, Russell James Redwood Harris, Paul Baker, Nick Linsdell, Greg Thorpe, João Florêncio, Sara Feio, "Joe Public", Ryan Riddington, Roberto Foddai, and Lee Roberts. (A5 booklet, 44 pages plus cover.)
- Your Dad Was Hot (Winter 2010): A tribute to the men of yesteryear, in all their virile glory. See heroic astronauts, vigorous athletes, well-polished scholars, and even read some poems by Mark Walton and Gil Scott-Heron. (A5 booklet, 36 pages plus cover, and a bonus insert booklet showing the really naughty stuff.)
- The Louche, Limp-Wristed Lifestyle (Summer 2010):Different strokes for different gay folks. Featuring words and pictures by or about Sina Shamsavari, Greg Thorpe, Paul Baker, James Goss, João Braz, Pablo Leon Dela Barra, Terry Vietheer, and Mark Walton. (A5 booklet, 44 pages plus cover.)